Ethnos is a specialist South African CONSUMER INSIGHTS agency, with 10 years of experience, that focuses on the early marketing planning phase of the marketing cycle to ensure smarter, more-profitable decisions are made before launch.
We are experts at conducting Ethnographic Research and Eye Tracking Research that delivers a 360° understanding of consumers and markets.
Eye tracking research & usability testing combine advanced visual behaviour analyses with traditional marketing research techniques.4 years ago
Advert Evaluation Studies are used to gain insight into existing or potential advert’s impact in terms of perception, persuasion, & impact.4 years ago
Boost Africa Foundation is a Cape Town based NGO that assists children together with their families living in extreme poverty to stay in school. This initiative aims to establish leadership and role models in these communities through education.
Ethnos is proud to be involved with Boost Africa Foundation to help inspire and develop the future legends of South Africa.